Breast augmentation procedures have grown steadily in popularity since first performed in the 1960’s. The number of procedures has remained recession-proof, experiencing steady growth even in economic downturns.

The success and popularity of breast augmentation procedures can be explained by society’s growing acceptance of cosmetic procedures, advancements in surgical techniques, and more natural-looking results.

About Breast Augmentation

Women may consider a breast augmentation if they want to:

  • Increase the size of their breasts
  • Bring harmony to their features
  • Restore symmetry to their breasts
  • Increase projection after loss of volume

Silicone and saline implants are the most common types of implants. When breast augmentations were first conceived, there were only a few different shapes or sizes of implants. Now they come in hundreds of sizes and shapes and can be customized to each individual.

Dr. Shermak also offers an innovative fat transfer breast augmentation procedure that utilizes unwanted fat from another area of your body. The fat is purified and injected into your breasts for added volume. This procedure lends itself to a completely natural look and feel because implants are not necessary.

How popular is breast augmentation surgery?

Since the year 2000, cosmetic procedures have risen in popularity by 115%. Although some procedures come and go as trends evolve, breast augmentation remains the most popular cosmetic surgical procedure.

According to the American Society of Plastic Surgeons, cosmetic surgical procedures rose by 1% in 2017. Breast augmentation itself grew by 3%, with over 300,000 procedures performed last year alone.

With the steady growth of breast augmentation over the last 50 years, it’s safe to say that the procedure is a staple for cosmetic surgeons everywhere.

Normalizing Breast Augmentation Procedures

As cosmetic surgery becomes destigmatized, more and more people are accepting of the decision to go under the knife. Being happy with your body can boost your self-esteem and have a domino effect. Heightened confidence in yourself can lead to accomplishments in other areas of your life.

There are many factors that have led to greater acceptance of cosmetic procedures. The three most common are as follows.

Prominent Public Figures

Celebrities and other public figures have always gone to great lengths to maintain a certain image. In recent years those prominent figures have become more open about their cosmetic procedures, leading to greater knowledge and acceptance.

More and more people are becoming accepting of cosmetic procedures as they begin to understand the safe nature of the procedures and the positive effect it can have on self-confidence.

Better Techniques, Fewer Complications

The last few decades have led to technological advancements and a deeper understanding of the long terms results of cosmetic procedures. Complications are very rare, and modern implants have a much lower risk of rupture than older implants.

Dr. Shermak uses surgical techniques that minimize visible scarring after a breast augmentation procedure. The incision is most commonly placed in the breast fold and is concealed by the natural contours of your breast.

Natural Results

Implant size and placement are crucial for the overall outcome of your breast augmentation. Dr. Shermak has an in-depth consultation with each patient where you will discuss your desired breast size and what looks best for your frame and features. You will also try on bras with implants in them to ensure the correct size is chosen.

During the procedure, the implants can be placed above or below your chest muscle. They are most often placed under the muscle because the tissue conceals the implant and gives it a more natural feel. The implant will resemble real breast tissue and ages well.

Cosmetic surgery is more accepted now than ever before. The decision to undergo a cosmetic procedure is deeply personal, but you can feel comfortable in that decision with an experienced surgeon like Dr. Shermak.


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